| Azriela Jaffe is the founder of "Anchored
Dreams" and author of "Honey, I Want to Start my Own Business,
A
Planning Guide for Couples" ( Harper Business 1996), and "Let's
Go Into Business Together, Eight Secrets for Successful Business Partnering"
(Avon
Books 1998) and "Starting from No, Ten Strategies to Overcome Your Fear
of Rejection and Succeed in Business" ( Dearborn April 1999).
One of the most impulsive and best decisions my family ever made was
choosing to bring an exchange student into our home for the 1998-99
school year. It wasn't something we were planning on until a small
advertisement appeared in our paper by the program ASSE, just a few weeks
before the start of the school year. They were desperate to find
host families, as the number of children looking for placement far exceeded
the number of families willing to host. I investigated and agreed
to look at a stack of student applications.
Immediately, I wanted to invite a dozen of them into our home.
They wrote touching, poignant and funny essays about who they were and
why they wanted to travel to the United States. They shared a brief
glimpse into their world, thousands of miles away, and begged for the opportunity
to live here for a year. I learned that a significant number of these students
would never be placed, their dreams of coming to America dashed.
The rise of dual career families has dramatically decreased the number
of host families available, as families worry about how to manage the demands
of another teenager in the household.
My husband Stephen and I decided to convert our guest room for a more
permanent guest and to enter into the experience. We thought
that it would be a delightful education for the children and helpful
for us to have
another adult in the home. Since our young babies prevent us from
travelling these days, at least we could learn about another culture
without leaving home. We also hoped to gain greater gratitude
for all that
we take for granted as citizens of the United States, with access to
material wealth and comforts beyond anything a foreigner could imagine.
Ademar Ferreira, an eighteen-year-old boy from Brazil, has been living
with us for the year. We are preparing now to say our goodbyes as he heads
back home to Brazil soon. He has become a member of the family, loved
by all of us, and we will miss him terribly. Since this is a business
advice column, I can't just tell you about why hosting an exchange student
is a fabulous experience. So, allow me to share with you three lessons
about business that Ademar exemplifies:
*Short-term caring is better than detachment: From the time
Ademar
arrived, we knew that he would be returning to Brazil. It's hard
to love
someone when you know that he or she will be leaving. But we
opened our hearts anyway, and in a short time, he was a member of the family.
The children adore him and his departure will be very hard on them.
But would it have been better to keep our hearts closed? In your
business, your employees may only be with you for a short time and customers
come and go. It's easy to get detached and not allow yourself to
get personally involved with the people you work with and for. It
becomes too painful when for whatever reason, they choose to move on.
I suggest that this is a price worth paying, because business owners who
personally invest in their business, and care about their employees and
customers will not only be more successful, they will enjoy themselves
more, too.
*Follow your gut: When we were perusing the applications, we had criteria
in mind for the student we would pick. We thought we wanted a Jewish
female. Instead, we choose a Catholic boy. Why? Because
his application tugged at my heart when I learned that he had tragically
lost his mother to a car accident just a year before. I wanted to
give this boy some mothering and a meaningful experience away from home.
The decision was made from my gut, not from logic. What's a Catholic
boy going to do in a Jewish home full of babies? It turned out to
be the perfect decision for him and for us; I bet his mother orchestrated
it by whispering in my ear, "Choose my son." In your business, there will
come a time when you'll have this feeling in your gut that you should make
a decision that differs from the business plan, something that seems illogical.
It might not always work out, but sometimes your intuition is a fine master.
*Immerse yourself in what you don't know: When Ademar arrived,
he spoke and understood little English. It was extremely painful
for him to even speak a sentence or two. Somehow, he not only survived
as a senior at McCaskey high school, but he thrived with all "A's and B's
on his report card, and he has become fluent in English. During his
first three months here, he was completely overwhelmed. He had the
courage, determination and resolve to dive in and stay here until he started
mastering new skills. Many business owners feel as if they are in
a foreign country for awhile, learning the ropes for an endeavor far different
than anything they have known. It takes time to become fluent in
the language of your business, give it the time it needs or you'll quit
prematurely.
I highly recommend the foreign exchange hosting experience, for any
family who has ever thought about it, or is learning about it for the first
time in this column. Contact me at 717-872-1890 or email az@azriela.com
- we just selected our student for next year, and I have stacks of applications
we have to turn down. It's an experience that will add great joy
and meaning to your life, and the life of a student somewhere in the world
who dreams of coming to the United States of America.
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