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I'm starting a T-shirt business





Deb, 

If You're looking for a fantastic way to start into business. FoDreams.Com has a great way. You really need to see this: Share In Our Success Business Opportunity

I'm starting a T-shirt business. My friends say I have a really good idea. I'm worried though, that if this company takes off, I don't know how to expand with the fast potential for growth... I don't know how to reward a manager for their role (on a performance based program). I don't know how to distribute to the hundreds and thousands of different retailers available and I don't know who to hire who would have these skills. 

If I'm successful here in the coming weeks, should I advertise for an individual with a Masters in Business Administration? I'm at a loss here and I'd appreciate any input you have to offer. Tomorrow I'll look for a book at the library. The librarians are usually very helpful and I'm sure something's been written on the very subject. Anyway, I'm hoping I've created a powerful BRAND and you know the way trends can take off like a storm. 

Thanks for your attention. 
Tommy
 

Dear Tommy, 

Looks like you have some great friends who have lots of faith in your idea for a t-shirt business. However, when you actually get this business going, you will have little time for your friends and family. Your belief that the business will work has to be ever-present and strong in order for you to take it from the idea stage into the business stage, and hopefully, onto a profit building stage. 

Before I could attempt to offer you any specific advice on how or when to hire a manager, what type of education that manager would need, or where to start distributing your powerful t-shirt BRAND, I would want to review your business plan and projected first year's expenses, as well as to the available cash flow your start-up will have in the beginning. 

It is very important for your start-up budget to include all of your living expenses for at least 6 months, all liability insurance cost, your operational expenses, and legal and accounting expenses. There is a lot of research necessary for you to develop the "idea" into actual "plan of attack." If you fail to plan, your plan will most definitely fail. (old cliché ... but it is old for a good reason) 

Some suggestions: 

Research "designer t-shirt" distributors. Many designer t-shirt companies will
purchase your idea, manufacture and distribute the t-shirt through their existing channels of distribution and give you a cut on the revenue. After you have put together a projected budget and expense projection, you might find that the % from the designer t-shirt distributor would give you more profit than if you were to start up and learn the ropes yourself. 

Click on the following logos to find an online distributor:

Spreadshirt Designer

As far as employees and managers: the mere fact that you, the entrepreneur, has the ability to produce the vision does not necessarily mean that you are the best person to lead the business. Many true entrepreneurs fail with great ideas because they consider their business as they do their "new baby," and only you, the parent can do a good enough job in raising it. You must separate yourself from your vision and hire those with experience in building t-shirt distribution companies, and let them run the operation. That will also give you more time to develop the creative aspect of what makes the business be in the first place. Your passion and creativity will make you money only if you allow it to be developed into a business.  Otherwise, it is a wonderful and brilliant idea that will fail. 

My best advice to the true "visionary" is to continue envisioning and let the business grow through the depth and security of a professionally developed and initiated business plan. 

If I can be of further help, just continue to question in this section. 

Deb Nyberg 

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Deb Nyberg, Webmistress
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